Saturday 21 May 2011

Does Your Company Trade Show Booth Truly Reflect What the Company is all About?

Reflecting the ethos of a company as well as the product and/or service offered to potential new customers is one of the most difficult things for a sales team to accomplish – cold calling in all its forms can leave even the most gnarled and grizzled sales person with not just a feeling of butterflies, but a whole hornets’ nest too.
Transfer this issue to a Trade Show Booth where the whole point for your company when attending a trade show or expo is to attract new customers as well as greeting older and established customers, effectively cold calling with a less than professional or inadequately designed concept of a Trade Show Booth and it could result in many potentially new customers bypassing your company Trade Show Booth for one of your competitors.
More and more companies in Canada and the United States are placing their faith in the design principles and wide ranging experience of the leading Trade Show Booth design, manufacture, storage, transportation and erecting company on the N American continent.
Located in Toronto, Canada but dealing with clients across the length and breadth of the entire land mass, the guiding principles which have kept this company at the forefront of its profession and has seen their customer base steadily grow, leaving the internal sales team of their client companies benefitting from expert and cutting edge, innovatively designed Trade Show Booth and trade show displays and doing what they do best – selling for the boss.
Discuss the finer details and discover just what a well crafted trade show display can do for your company, not just the overall design and the impact it will make on visitors to the trade show or expo but also comprehensive planning on where and how to situate the trade show display to maximize footfalls which will ultimately lead to increased sales, increased revenue and profits.
As someone once said, location, location, location is everything; however location combined with a unique and well thought out design of a trade show display has led to the customer base of Worden Displays to keep coming back for more.
Success breeds success; your company ethos standing and outward showing can only be improved and enhanced from their expert and long standing service in the Trade show booth design and manufacture industry.
First contact with Worden displays can be obtained from their website is http://www.wordendisplays.com. Complete satisfaction and increased sales is the name of Worden’s game; don’t allow your company to be left standing on the sidelines.

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