Tuesday 28 June 2011

Strategically Placed Trade Show Displays Attract Prospects like Moths to a Flame

Strategically placed Trade Show Displays act like a magnet and draw in potential clients like a moth to a flame; however a strategic placement is only as good as the design and layout and that is something which comes with many years experience designing and building, storing and transporting trade show booths up, down and across the length and breadth of the US and Canada.
It takes a certain design skill to conceptualize and build a killer of a trade show booth or display which harmonizes the product and/or service and the ethos for which your company stands for and is NOT something the internal sales and marketing team are really capable of.
There job is to market and sell the product, Worden’s is to conceptualize and make a success story of your trade show boots and ultimately each trade show you attend.
Talk to Worden; let them do what they do best while your boys (and girls) do what they do best – sell.

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