Friday 17 February 2012

As a franchise business opportunity SEO is as potentially lucrative as it can get

As a franchise business opportunity SEO is as potentially lucrative as it can get; the search engine oprimisation and search engine marketing (SEM & SEO respectively) is an industry which is extremely young and is evolving every day, and as the internet and e-commerce evolves so too does these two arms of what is now becoming more of a refined science. After a business owner or a company has commissioned a website in order to display the products and/or services for sale, then what?
The answer of course is attracting visitors and converting as many of them as possible into paying customers, and indeed paying customers who will return on a regular basis. Getting them to a website is the weak link for a website owner unless of course the website is Google, Facebook, YouTube or any one of the monster websites on the planet. Business websites are vying against each other to be recognised and profiled in the returns and rankings of the major search engines including but not limited to Bing, Yahoo and of course the big daddy of them all, Google.
Unless a website has been optimised sufficiently for the search engines to pick up and has a marketing strategy in place to improve its profile, it is going to languish lower than a snake’s belly in the search engine rankings. Driving targeted web visitor traffic direct to a website by the deployment of a strategy of SEM and SEO which includes but is not limited to blog posting, article writing and posting in various forums, website content optimisation and many other methods which the expert SEO and SEM strategist will use.
Optimisation basically means creating a strategy around the keywords web consumers are using to find website businesses which are similar, and depending on the density of the market in which a website operates will be one of the factors which dictate the end strategy one needs to deploy. Of course, SEO and SEM are in a constant state of flux and consistent monitoring of a website is required in order to maintain top ranking once that has been achieved.
SEO is the science behind all successful and top ranking websites regardless of the market in which it operates; driving targeted visitor traffic to a website is the ultimate aim of an organised and proactive SEM and SEO strategy.
ZenoSEO is a market-leading provider of SEO and online marketing services in a multibillion-dollar high growth sector, and is now offering a lucrative franchise business opportunity based on their highly successful business model. For more detailed information, a prospectus and of course the opportunity of a lifetime, log on to the website today, the address of which is http://www.zenolicensing.com.

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